CocaCola /Kronen road show during the 2008 European Cup
The goal of the CocaCola / Kronen 2008 Football European Cup road show was to convey the 2008 Football European Cup to cities, regions and municipalities around Austria. It was aimed at all the people who didn’t have match tickets and whose cities/municipalities hadn’t organized their own Football European Cup fan parks. Three CocaCola / Kronen football show trucks travelled around Austria, visiting a different municipality/city every match day during the Football European Cup.
The electronic Kick-Point football goal was always there to provide football fun during match coverage and stage acts.